Posts Categorized: General

Don't Stop Believing: A Path Towards Failure

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It’s a mantra that I’m sure you’ve heard a million times. “Believe in yourself.” It’s also a crock of shit. It’s not that it’s not true. It is. Every story of entrepreneurial greatness involves someone who saw a problem and believed that they had a way to solve the problem. Without that belief, their idea… Read more

Why Testing with Real Content Is Better Than Lorem Ipsum

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Testing is a critical part of building usable digital products. A testing environment with relevant content encourages more thoughtful feedback, that can then be used to craft a more tailored user experience. What is Lorem Ipsum? Lorem Ipsum is dummy text used by publishers and designers when the original copy is not available. They use it… Read more

4 Winter Marketing Ideas For Getting Some Winter Sales

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I don’t know about you, but I’m a huge fan of winter. The warm drinks, cozy sweaters, pretty snow, it truly is a great season. And while you’re stuck inside avoiding the frostbite of the negative temperatures outside, it only makes sense to work on your winter marketing strategy. With an abundance of hot coffee… Read more

Three Effective Ways We Can Build Trust On Social Media

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Avoiding anger and clickbait in the search for new readers We need to be smart. We want to build not just new online audiences on top of our 174-year newspaper heritage — but also trusting and loyal ones. Here are three ways we try to do that. Two of them are used by others too, according to an analysis… Read more

What Every Startup Office Needs & Wants For 2018

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Startup Stock Photos

Every office has a wishlist and then a must-have list. The thing with a lot of these lists is they’re often lengthy and expensive, and because of that they never get checked off! So those lists just got condensed into a short list of the needs and wants for every startup office once 2018 rolls… Read more

The Must Have Office Posters For Any Startup In 2018

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2018 is coming up real fast, which means a fresh start for everyone. With that fresh start, why not invest in some new decorations to liven up your office space? Whether you’re starting with a new office, you’re in tech, writing, or graphic design, wall art is an important motivational design choice to keep the… Read more

Why Your Day Job Is Your Secret Side Hustle Advantage

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  So, I’m coming out. My side hustle is going to stay a side hustle.  And I like it that way. I work in Quality Control for a large healthcare and diagnostics company with a heavy focus on women’s health. Close to 80% of the U.S. blood supply is tested using my company’s technologies. In… Read more

10 Reasons Why Tech Entrepreneurs Make Successful Authors

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  1. They’re action-oriented Being a tech entrepreneur is hard work (think: excessive time commitments, constant mental acuity, boatloads of stress, etc.). In part, because of how quickly internet technologies are evolving, tech entrepreneurs understand that to stay on top of the heap you have to remain alert and always be ready to act. Technologies… Read more