We all like to root for the underdog.
Whether it’s Rocky or The Karate kid; a David & Goliath story can capture anyone’s attention.
I don’t know about you, but the best stories I’ve seen are those in which a small business can rise up and compete with the moguls.
You know what I’m talking about … a small brewery that has been around for years and it’s able to rise up against the competition and changing industry. Or the local gym that thrives even when the big conglomerate comes to town with lower prices.
When you’re the one running the small business, it might feel like you’re on a roller coaster with your arm on fire. So what can a small business do to compete with the big guys?
Check out the SlideShare below from Ross that shares how you can compete like a heavyweight. (And sign up for the Hustle Weekly if you want updates like this in your inbox)